Fitness is something that will never go out of style. More and more people, especially women, have turned to at-home exercises to help them stay in shape. This is what catapulted fitness gurus like Kayla Itsines to international fame. Not everyone has the money to pay for a fitness guide like the one Kayla Itsines offers however and so the popularity of YouTube workout videos happened. Currently, there aren’t that many influencers in the field and you can still break into the market really easily if you buy YouTube views.
Some of the more popular fitness channels include Blogilates, Fitness Blender, Popsugar Fitness and Xhit. Out of the four mentioned, only one is not a corporate type of channel. Blogilates is so successful because the trainer, Cassey Ho, makes sure that she connects with her fans. She is also the only trainer on her channel and she has created her own workout style. This is what differentiates her from other fitness channels and this is a good way to go if you want to stand out against the competition. To get views you can buy YouTube views, but you also need to find a niche and stick to it.
In Cassey’s case, she combined Pilates exercises with cardio and dancing. She calls this “pop pilates” and she has a legion of loyal “popsters” who follow her routines and buy her active wear. Another fitness channel that is on the rise is The Fitness Marshal. This channel is solely focused on cardio routines set to popular songs that the viewers request. As you can see, sticking to a formula that works is the best way to keep your viewers coming back for more and more.